Digital, decoded.
Articles and downloadable ebooks on digital transformation in Africa · by our team, for your teams.
Read
Articles & insights
Deep-dives and field notes, written by our team.
Accepting mobile money on your website: the merchant's guide
Collecting mobile money on your site: operators, aggregation, reconciliation and setup. The practical guide for merchants in West Africa.
How much does ICDL certification cost in Benin (and how to fund it)
The ICDL Standard bundle costs 450,000 CFA francs, 75,000 per module individually, plus 20 USD per exam. We break down the cost structure, how to pick the modules that matter, and the funding levers that actually exist in Benin — including FODEFCA, caveats and all.
Office skills training: ICDL or in-house training?
Training your teams on office software: certified ICDL or in-house training? An honest comparison on cost, proof and how long it lasts.
Writing a good prompt: the guide for ChatGPT, Claude and Gemini
A good prompt changes everything. The method for getting useful answers from ChatGPT, Claude and Gemini at work: context, role, format and examples.
WhatsApp Business API or SMS: which one for your notifications?
WhatsApp Business API or SMS for customer notifications? Cost, deliverability, message richness: the comparison to choose case by case.
Mobile money across ECOWAS and CEMAC: the 2026 picture
A picture of mobile money in West and Central Africa: GSMA and BCEAO figures, growth dynamics and what it means for businesses in the region.
Where to start your digital transformation as an African SME
Digital transformation for an African SME: where to start without spreading yourself thin. A realistic roadmap, from payments to training your teams.
Digitising an event: ticketing, payment and communication
Digitising an event end to end: online ticketing, mobile money payment and communication before and after. The method to fill the room and keep people coming back.
AI in African businesses: where to start?
Where to start with AI in an African company: spotting the use cases that matter, training decision-makers first, and measuring before rolling out.
SMS, WhatsApp or email: which channel for your critical messages?
SMS, WhatsApp or email: how to pick the right channel to reach your customers in West Africa, based on purpose, cost and deliverability.
Mobile money, cards, wallets: unifying your payments
Unifying mobile money payments in Africa: why to bring MTN, Moov, Wave and cards behind a single integration, and how to go about it.
ICDL Certification: what it really proves to a recruiter
The ICDL certification proves your teams' digital skills. What a recruiter actually recognises, which modules are involved, and its value on a CV.
Digitising a cultural festival in Africa: what Zekin changed
Digitising a festival or cultural event: online ticketing, mobile money payment and communication, with the Zekin project as a concrete example.
SMPP vs HTTP API: which SMS architecture for your high volumes?
SMPP or HTTP API for bulk SMS? Throughput, reliability, cost and use cases: how to choose the right protocol for high volumes.
Training your teams in AI without turning everything upside down
Training your teams on AI without upending everything: which group to start with, which habits to install, and how to anchor use in real work.
15 / 15
Downloads
Our guides & ebooks
Downloadable PDF resources: free, email-gated or paid.
EbookSelling on WhatsApp with AI
59 video lessons, a PDF guide and a workbook to have an assistant answer your customers on WhatsApp: setup, build, handover to a human, compliant follow-ups.
EbookClaude at work: the complete course
25 video lessons and a PDF guide to use Claude every day at work: documents, data, production, automation, teamwork.
EbookAI and data protection: the African company's guide
The 59-page guide to entrusting your data to AI without losing control: African regulatory landscape, 10 risky uses, a template policy and a 30-day plan.